Objectives of knowledge management

3 
Mobile Products.
Facebook is seeking to make 
these more engaging and more easily available. By 
the end of 2012 Facebook had more than 680 mil‑
lion average monthly users of mobile services. The 
acquisition of photo sharing app Instagram in 
August 2012 was part of this strategy.
4 
Facebook Platform.
Facebook notes the importance 
of developing an open system through apps and web‑
sites built by developers using the Facebook Platform, 
including Application Programming Interfaces (API) 
and Social Plugins (for example, Like and Share but‑
tons) to help integration with other services such as 
websites. The Facebook Platform was introduced in 
2007 and by January 2008, over 18,000 applications 
had been built on it, with 140 new applications added 
per day. More than 95% of Facebook members 
have used at least one application built on Facebook 
Platform. Facebook Platform for mobile applica‑
tions was launched in October 2007, although many 
Facebook users already interacted with their friends 
through mobile phones