who had done far better than they had. As usual, they wanted to correct their
deficiency. But students in the fixed mindset chose to look at the tests of people
who had done
really poorly. That was their way of feeling better about
themselves.
Jim
Collins tells in Good to Great of a similar thing in the corporate world. As
Procter & Gamble surged into the paper goods business, Scott Paper—which
was then the leader—just gave up. Instead of mobilizing themselves and putting
up a fight, they said, “Oh, well…at least there are people in the business worse
off than we are.”
Another way people with the fixed mindset try to repair their self-esteem after
a failure is by assigning blame or making excuses. Let’s return to John McEnroe.
It was never his fault. One time he lost a match because he had a fever. One
time he had a backache. One time
he fell victim to expectations, another time to
the tabloids. One time he lost to a friend because the friend was in love and he
wasn’t. One time he ate too close to the match. One time he was too chunky,
another time too thin. One time it was too cold, another time too hot. One time
he was undertrained, another time overtrained.
His
most agonizing loss, and the one that still keeps him up nights, was his
loss in the 1984 French Open. Why did he lose after leading Ivan Lendl two sets
to none? According to McEnroe, it wasn’t his fault. An NBC cameraman had
taken off his headset and a noise started coming from the side of the court.
Not his fault. So he didn’t train to improve his ability to concentrate or his
emotional control.
John Wooden,
the legendary basketball coach, says you aren’t a failure until
you start to blame. What he means is that you can still be in the process of
learning from your mistakes until you deny them.
When Enron, the energy giant, failed—toppled by a culture of arrogance—
whose fault was it? Not mine, insisted Jeffrey Skilling, the CEO and resident
genius. It was the world’s fault. The world did not appreciate
what Enron was
trying to do. What about the Justice Department’s investigation into massive
corporate deception? A “witch hunt.”
Jack Welch, the growth-minded CEO, had a completely different reaction to
one of General Electric’s fiascos. In 1986, General Electric bought Kidder,
Peabody, a Wall Street investment banking firm. Soon after the deal closed,
Kidder, Peabody was hit with a big insider trading scandal. A few years later,
calamity struck again
in the form of Joseph Jett, a trader who made a bunch of
fictitious trades, to the tune of hundreds of millions, to pump up his bonus.
Welch phoned fourteen of his top GE colleagues to tell them the bad news and to
apologize personally. “I blamed myself for the disaster,” Welch said.
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