Midterm test II on Discourse Analysis for the 2nd


c)Yellow journalism d)Magazine



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c)Yellow journalism

d)Magazine

e)Editorial

f)Print media

g)Press

h)Tabloid

i)Newspaper

j)News

k)propaganda

l)Broadcast

m)Column

n)Journalism

o)Journalist

p)Mass media

q)Media bias

r)Media event

s)Press conference

t)television


1)______________is a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service.

2)A ____________ is a Web site, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video.



3)_______________ is the distribution of audio and/or video signals which transmit programs to an audience.

4)A __________ is a recurring piece or article in a newspaper, magazine or other publication.

5)An _____________ is an article in a newspaper or magazine that expresses the opinion of the editor, editorial board, or publisher.

_6)_______________ is the craft of conveying news, descriptive material and comment via a widening spectrum of media.

A 7)________________ is a person who practices journalism, the gathering and dissemination of information about current events, trends, issues, and people while striving for non-bias viewpoint.



8)__________________ are publications, generally published on a regular schedule, containing a variety of articles, generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three.

9)______________ includes all the "tools" we have for communicating with large numbers of people… television, radio, film, on-line services, magazines and newspapers. All carry messages that reach masses of people in contrast to letters, telephone calls and one-to-one conversations known as interpersonal media.


10)_____________ is a term used to describe a real or perceived bias of journalists and news producers within the mass media, in the selection of which events will be reported and how they are covered.

11)______________an event that is staged primarily for the purpose of simply being covered.



12)___________ is any new information or information on current events which is presented by print, broadcast, Internet, or word of mouth to a third party or mass audience.

A 13)____________ is a written publication containing news, information and advertising, usually printed on low-cost paper.

14)__________________meetings with reporters.

15)_____________the media that includes television, radio, newspapers, magazines, wire services, and on-line services, among others. 

16)_____________that portion of the mass media which include newspapers and magazines.

17)_____________ is the dissemination of information aimed at influencing the opinions or behaviors of large numbers of people.

18)______________is a widely used telecommunication medium for transmitting and receiving moving images, either monochromatic ("black and white") or color, usually accompanied by sound.

A 19)______________ is a newspaper of small format giving the news in condensed form, usually with illustrated, often sensational material



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