Microsoft Word ielts speaking Actual Tests (Sep Dec 2019) and Suggested Answers Version


/ Describe an impressive advertisement you remember well



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IELTS-Speaking-Actual-Tests-Jan-May-2020 @IELTS Council

3/ Describe an impressive advertisement you remember well.


You should say:
when and where you saw it; what was advertised; what the contents of the advertisements were; and explain why you remember it well.
So I’m going to talk about an advertisement for Blue Electronics, which is one of the biggest electronic brands in Vietnam. I’ve seen its advertisements everywhere, on TV commercials and even on social media networks like Facebook and Instagram.
The advertisement shows a video of people dressed as blue household appliances, smiling and staring creepily (strangely) at the screen and dancing spontaneously (unplanned) to a really annoying, yet catchy (memorable) tune.
I think the aim of this ad was to leave a big impression on the audience and to make the products seem more appealing (desirable) to them. I also think they are trying to traumatize (scare) the audience so that whenever they hear that tune, they will think of Blue Electronics.
I think the advert is impressive because the company is deliberately (intentionally) trying to influence and attract people’s attention, and they do so by trying to present the household appliances as something special, and kind of like a useful friend for everyone I guess.
I think older people probably won’t enjoy these kinds of advertisements because they tend to prefer more informative, serious kind of ads, whereas the younger generation seems to be amused about this kind of advertisement. Since I’m young, I’ll always remember this ad because it made me laugh a lot.

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