Microsoft Word 2007 ichrie conference Proceedings Final-Final 06-06-07. doc

 
2007 Annual International CHRIE Conference & Exposition 
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may have different and/or multiple meanings to the same person (
intra-subject variation)
. The multi-dimensional 
aspect of these categories supports the notion of not using pre-determined, researcher-inspired questionnaire 
categories in the development of a new or nascent line of research. Finally, while the presence of a given factor may 
elicit consumer satisfaction, it is important to note that the absence of this same factor may elicit dissatisfaction.
Future research should be aimed at determining if this initial typology of retirement community resident 
satisfaction is generalizable to other countries. Follow-up research can utilize this proposed typology in the 
development of a valid and reliable multi-dimensional measure of retirement community resident satisfaction. The 
development of this type of measure would open additional avenues of investigation including research into the 
antecedents (i.e. demographic or dispositional characteristics) as well as the consequences (i.e. customer intentions) 
of retirement community resident satisfaction which is a necessary step if customer satisfaction is to be measured 
and managed in any quantitative fashion. Finally, the practical application of these findings should have important 
ramifications for those practitioners who want to have satisfied and happy retirement community residents.