Listening questions 1 Complete the notes below using no more than three words


D its marketing campaign needs improvement E



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D its marketing campaign needs improvement

E it is old fashioned

F it has strong managers


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What does an IT company do?
IT companies are responsible for making sure that operations are running the way they should. They ensure that devices are working properly and that data is secure. IT is also responsible for installing new software, hardware and providing technical support.
3. Accenture 2. IBM 1. Microsoft Corporation . Microsoft Corporation is headquartered in Redmond, Washington, and is one of the largest companies in the world and lead a list of Top 10 IT Companies. Microsoft has been pulling big numbers throughout the years. Microsoft’s financial stats show the company’s annual revenue surpassed $100 billion in 2018, reached $125.84 billion in 2019, and saw a 17% increase from 2020 to 2021.The products like Microsoft Windows, Microsoft Office, and Internet Explorer etc is being used by almost by almost every professional in the world. Microsoft was founded by Bill Gates and Paul Allen on 4, April, 1975, and it has expanded its market share by diversifying its services from operating system market to other various software products. It also took advantage of inorganic growth i.e. improve its revenue by acquiring no. of companies.
Lastly Microsoft has acquired Linkedin which is considered to be largest acquisition for 26.2 billion dollars in 2016 and also it has acquired skype technologies for 8.5 billion dollars in the year 2011. There is a new paradigm shift in technology with the rapidly evolving environment and Microsoft is trying to lead this new era as a front runner. Looking forward Microsoft is focusing on new innovative technologies like Machine Learning, AI and cloud computing to drive new growth that can help them building their own digital capability and provide robust solutions for various users.

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