Lexical Expressive Means and Stylistic Devices

Euphemism is used to avoid some unpleasant things, or taboo things.
Hyperbole is deliberate overstatement or exaggeration, the aim of which is to intensify one of the features of the object in question to such a degree as to show its utter absurdity.
Antonomasia. It is the result of interaction between logical and nominal meaning of a word.
Oxymoron is a combination of two words in which the meaning is opposite in sense.
e. g. speaking silence, cold fire, living death.
The epithet is based on the interplay of emotive and logical meaning in an attributive word, phrase or even sentence, used to characterize an object and pointing out to the reader some of the properties or features of the object with the aim of giving an individual perception and evaluation of these features or properties.