J. K. Rowling. The novels chronicle the lives of a young

Customizability

Greg Mombert/Digital Trends

This has always been one of Android’s main strengths. It’s very easy to customize your phone — you can set up the layout you want on your home screen, add widgets and shortcuts, and even change your entire user interface with launchers.

You can set backgrounds in iOS and there’s limited support for widgets, but you don’t have anything like the same level of freedom. Android also allows you to set up third-party apps as your default options for many things that are still locked down in iOS. If you enjoy tinkering, or you want a truly unique, personalized look for your home screen, then Android is the platform for you.

Winner: Android