Internet shopping: the inside story



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workbook Xoshimova E\'zoza


Name Xoshimova E’zoza
LESSON 1: E-SHOPPING


Task 1: Translate the text


INTERNET SHOPPING: THE INSIDE STORY
Dalya Rahman specialises in setting up e-commerce systems. Here, she tells ‘New Careers’ magazine about her job.
I work with B2B (business–to-business) e-commerce systems as well as B2C (business-to-consumer) systems and integrate all the components: the user interface, the shopping basket and the payment system. The user interface is the part that shoppers see on their screens. For this, I work closely with designers to make it look good; it’s important that customers enjoy using it.
When customers see an item that they want to buy, they put it in their shopping basket. To set this up, I usually integrate standard software packages with the company’s website. This software uses small files that the browser puts on the user’s computer, called cookies, to track the items in the basket. This stage isn’t too difficult – mostly I just match up the code with the client’s website.
The next step is the payment processing system. This takes the customer’s information – delivery address, credit card number, etc. It processes the payment and outputs the details so that the company can send out the order. This component is more complicated: I have to integrate it into several different systems, including the company’s accounting system.
Fortunately, there’s a special data format, EDI, that is Electronic Data Interchange, which makes this easier. EDI is standard in e- commerce systems so that other kinds of software, such as accounting systems can accept data from it.
My job is fun because every project is different and I use my technical skills as well; a great combination!
Tarjima.
Dalya Rahman elektron tijorat tizimlarini o'rnatishga ixtisoslashgan. Bu erda u "New Careers" jurnaliga o'z ishi haqida gapirib beradi.
Men B2B (biznesdan biznesga) elektron tijorat tizimlari, shuningdek, B2C (biznesdan iste'molchiga) tizimlari bilan ishlayman va barcha komponentlarni birlashtiraman: foydalanuvchi interfeysi, xarid savati va to'lov tizimi. Foydalanuvchi interfeysi xaridorlar o'z ekranlarida ko'radigan qismdir. Buning uchun men dizaynerlar bilan yaqindan ishlayman, uni chiroyli ko'rinishga keltiraman; mijozlar undan foydalanishni yoqtirishi muhim.
Mijozlar sotib olmoqchi bo'lgan narsani ko'rganlarida, uni savatga qo'yishadi. Buni sozlash uchun men odatda standart dasturiy paketlarni kompaniya veb-sayti bilan birlashtiraman. Ushbu dastur savatdagi narsalarni kuzatish uchun brauzer foydalanuvchining kompyuteriga cookie deb ataladigan kichik fayllardan foydalanadi. Bu bosqich unchalik qiyin emas - asosan men kodni mijozning veb-saytiga moslashtiraman.
Keyingi qadam - to'lovlarni qayta ishlash tizimi. Bu mijozning ma'lumotlarini oladi - etkazib berish manzili, kredit karta raqami va boshqalar. U to'lovni qayta ishlaydi va kompaniya buyurtmani yuborishi uchun tafsilotlarni chiqaradi. Ushbu komponent murakkabroq: men uni bir nechta turli tizimlarga, shu jumladan kompaniyaning buxgalteriya tizimiga birlashtirishim kerak.
Yaxshiyamki, EDI maxsus ma'lumotlar formati mavjud, ya'ni Elektron ma'lumotlar almashinuvi buni osonlashtiradi. EDI elektron tijorat tizimlarida standart hisoblanadi, shuning uchun boshqa turdagi dasturiy ta'minot, masalan, buxgalteriya tizimlari undan ma'lumotlarni qabul qilishi mumkin.
Mening ishim qiziqarli, chunki har bir loyiha boshqacha va men o'zimning texnik ko'nikmalarimdan ham foydalanaman; ajoyib kombinatsiya!


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