School of business studies


Module V : Demand Management



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1.1.1.DMS.001

Module V : Demand Management
Demand Management.- Supply chain information system

inter company and intra 
company information- relationship marketing and supply chain management. 
 
Testing & Evaluation (if any) 

Assignments

Case analysis/ Problems

Seminar/Project

Discussions/ Group activity

Internal Tests 
References 
Chopra, S., Meindl, P., & Dharam Vir Kalra (2018). Supply Chain Management: 
Strategy, Planning and Operation. Pearson Education, Seventh edition. 
Janat Shah (2016). Supply Chain Management: Text and Cases. Pearson 
Education India; Second edition. 
Bowersox, D.J., Closs, D.J. & Cooper M.B. (2009). Supply Chain Logistics 
Management. McGraw Hill Education, Third Edition. 
Chandrasekaran N. (2010). Supply Chain Management: Process, System & 
Practice. Oxford University Press. 
Michael Hugos (2018). Essentials of Supply Chain Management. Wiley, Fourth edition. 
http://ugcmoocs.inflibnet.ac.in/ugcmoocs/view_module_ug.php/278 
https://onlinecourses.swayam2.ac.in/cec20_mg11/preview 


Programme: MBA (General) 
https://www.slideshare.net/Tanel/logistics-and-supply-chain-managementoverview 
https://www.slideshare.net/SlideTeam1/supply-chain-management-and-
logistics-powerpoint- presentation-slides 
https://www.youtube.com/watch?v=c9HfNg4a_Og&ab_channel=Oracle 
https://www.youtube.com/watch?v=A98X_bvX2QA&ab_channel=tutor2u 


Programme: MBA (General) 
MBG5082 
TOTAL QUALITY MANAGEMENT 
Course Code 
MBG5082
 
Semester IV 
Course Title 
TOTAL QUALITY MANAGEMENT
 
Credits 

Type 
Specialization 

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