Microsoft Word doctoral thesis final[1]. doc



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thesis

 
1.6 RESEARCH 
METHODOLOGY 
 
The problem was investigated by means of a literature study and an empirical 
investigation.   The research is exploratory and descriptive by design. Therefore no 
hypotheses are formulated and tested as the aim is to describe the lived experiences of 
female academic HoDs from their personal perspectives. The chief data collection 
methods used are quantitative and qualitative methods, namely survey and interviews, 
which serve to complement rather than rival each other in the study. The rationale for this 
choice of method is to gain a deeper understanding of the phenomenon under study by 
comparing data obtained by the two methods. The theoretical bases for the quantitative 
and qualitative methods are detailed in chapter 4. Flick (2002:265-266), distinguishes two 
alternative ways of concretising the use of these two methods. The one is to focus the 
single case where the same people are interviewed and fill in a questionnaire. Their 
answers in both are compared with each other, put together and referred to each other in 
the analysis. Sampling decisions are taken in two steps. The same people are included in 
both parts of the study, but in the second step it has to be decided which participants of 
the survey study are selected for the interviews. The other alternative is to establish the 
link between quantitative and qualitative research on the level of the data set (p226). The 
answers to the questionnaires are analysed for their frequency and distribution across the 
whole sample and the answers in the interviews are analysed and compared and in this 
way a typology is developed. Then the distribution of the questionnaire answers and the 
typology are linked and compared.  It is this latter alternative which is employed in this 
study - with some modifications as described in section 1.6.2.3 (b). 


 
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