Jizzax filiali "amaliy matematika" fakulteti biznesni rejalashtirish fanidan

Adabiyotlar

1. 
   ^ Beyker, Maykl Marketing strategiyasining rejasi auditi 2008. ISBN 1-902433-99-8. p. 3
   
2. 
   ^ Homburg, Christian; Sabine Kuester, Harley Krohmer, Marketing Management: A Contemporary Perspective (1st ed.), London, 2009
   
3. 
   ^ Volpato, Giuseppe; Stocchetti, Andrea (July 4, 2009). "Old and new approaches to marketing. The quest of their epistemological roots". mpra.ub.uni-muenchen.de. p. 34.
   
4. 
   ^ Cited in Dann, S. and Dann, S., E-Marketing: Theory and Application London, Palgrave-Macmillan, 2011, p. 109
   
5. 
   ^ Brown, L., Competitive Marketing Strategy: Dynamic Manoeuvring for Competitive Position, Melbourne, Nelson, 1997; West, D., Ford, J. and Ibrahim, E., Strategic Marketing: Creating Competitive Advantage, Oxford, Oxford University Press, 2010, p. 50-56; Schaars, S.p., Marketing Strategy, The Free Press, 1998, [Chapter 4 - 'A Brief History of Marketing Strategy'], pp 18-29
   
6. 
   ^ ^a b Lowson, Robert H. (2003). "The nature of an operations strategy: Combining strategic decisions from the resource‐based and market‐driven viewpoints". Management Decision. 41 (6): 538–549. doi:10.1108/00251740310485181.
   
7. 
   ^ Pacios, Ana R. (2004). "Strategic plans and long‐range plans: Is there a difference?". Kutubxonani boshqarish. 25 (6/7): 259–269. doi:10.1108/01435120410547913. hdl:10016/4610.
   
8. 
   ^ Hunt, Shelby D.; Derozier, Caroline (2004). "The normative imperatives of business and marketing strategy: Grounding strategy in resource‐advantage theory". Biznes va sanoat marketingi jurnali. 19: 5–22. doi:10.1108/08858620410516709.
   
9. 
   ^ Frates, Janice; Sharp, Seena (2005). "Using Business Intelligence to Discover New Market Opportunities" (PDF). Journal of Competitive Intelligence and Management. 3(1): 16–28.
   
10. 
    ^ Kerzner, H., Strategic Planning for Project Management Using a Project Management Using a Project Management Maturity Model, Wiley, 2002, pp. 6–8. ISBN 978-0-471-43664-5
    
11. 
    ^ West, D., Ford, J. and Ibrahim, E., Strategic Marketing: Creating Competitive Advantage, Oxford, Oxford University Press, 2010, p. 22
    
12. 
    ^ West, D., Ford, J. and Ibrahim, E., Strategic Marketing: Creating Competitive Advantage, Oxford, Oxford University Press, 2010, p. 34