Section C _____________
Fashion is not only used to define the self but also is a pow erful tool fo r group identity. This can
be m ost clearly seen in youth fashion w hich is often given a name to help convey the messages of
its m em bers. Fashion styles such as goth, mod and emo have sem iotic signs and sym bols which
can represent values, beliefs and p o litica l ideologies. Often these values and ideas bring young
people toge th e r who use clothing as a way to identify others who share th e ir philosophy of life.
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