Founded in 1987, Huawei is a leading global provider of information and communications

partnered with the China Green Foundation to launch 
a poplar tree campaign, through which we plan to 
donate 50,000 poplar trees to Jinta County in Gansu 
Province. The poplar trees will be planted to create 
windbreaks and help with sand fixation.  Poplar trees 
are known as “desert warriors” that can protect oases 
as they are highly resistant to cold, heat, alkali soil, 
flooding, and drought. They are widely regarded 
as a symbol of vitality and resilience. 2020 was an 
unprecedented year for humanity. Through this 
program, Huawei hopes to carry on the tenacity of 
poplar trees, and give everyone the strength to rise 
above the storm and move forward.
The poplar trees donated by Huawei are expected 
to protect an area of around 6 square kilometers, 
equivalent to around 840 standard soccer pitches. A 
poplar tree will absorb 215.68 kg of CO
2
 on average 
during its lifetime, so this program will lead to about 
10,780 tons of CO
2
 being absorbed, equivalent to 
the annual CO
2
 emissions of 4,000 cars with 1.6-liter 
engines. (Note: Some data was provided by the local 
forestry department of Jinta County.)

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2020 Annual Report
 
       
51
As a leading global provider of smart devices, Huawei 
is keenly aware of how important privacy protection 
is to consumers, and the company is committed to 
building a brand that is trusted by global consumers 
in terms of privacy. We aim to protect user privacy 
with innovative technology, and we pursue this goal 
throughout every aspect of product design, R&D, 
production, and after-sales.
Our leading technologies have produced outstanding 
results in privacy protection, gaining us the recognition 
of numerous leading global organizations. One 
example is the HUAWEI Mate 40 Series, which provides 
consumers with comprehensive privacy and security 
protection at the kernel and OS levels. These phones 
are available with the Trusted Execution Environment 
(TEE) operating system, which has obtained the 
globally prestigious Common Criteria (CC) EAL5+ 
certification, the highest certification level for a 
consumer device OS globally. The TEE OS ensures 
that the management, encryption, authentication, and 
storage of all sensitive user data, such as fingerprint 
and facial data, are conducted within the TEE system, 
for all-encompassing protection. In addition, HUAWEI 
Mate 40 Series phones are the first in the world to 
offer a hardware wallet for China’s digital currency, 
supporting secure storage and transactions for the 
currency.
We have always stressed that everything we do in the 
Consumer BG begins and ends with consumers. With 
this in mind, we will continue adhering to the Seamless 
AI Life strategy in 2021. We will continuously innovate 
core technologies and foster a thriving app ecosystem, 
working to constantly improve consumer experience. 
Our ultimate goal is clear: Continue delivering a 
superior, intelligent experience to consumers across all 
devices and scenarios.
Huawei launched a poplar tree campaign with the Green China Foundation to support Jinta County in Gansu Province.

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