Bog'liq 1 Ergashxodjaeva Sh J , Qosimova M S , Yusupov M A Marketing
223
11.2. Retail, wholesale, selection intermediate and factors that
form sales network...................................................................
229
11.3. New types and methods of trade.............................................. 237
Conclusions.............................................................................. 242
Questions for control and discussion....................................... 244
List of references...................................................................... 244
CHAPTER 12. COMMUNICATION POLICY............................................ 246 12.1. The essence, content and objectives of communication
policy........................................................................................
246
12.2. The importance of communication in forming demand and
stimulating sales.......................................................................
252