Directorate of distance education

Self Assessment Questions
1. Discuss the importance of Physical distribution?
2. List out the functions of physical distribution in the fast changing 
economies?
3. Describe about the Principal components of the distribution 
process.
4. Illustrate “total approach” to Physical distribution concept.
5. Describe Basic output of physical distribution systems
6. Analyze Cost – trade off model
7. Illustrate and explain about distribution environment
8. Discuss Distribution strategy

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Notes
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9. Discuss multiple channels are used for distribution?
10. Elaborate on the functions of a channel?
11. Identify various channel levels?
12. Analyze Customers’ desired service output levels
13. Describe how to identify channel alternatives?
14. List out the legal & ethical issues involved in channel management?
15. Discuss the criteria to select a distributor or agent?
16. Explain about channel structure?
17. Explain channel design process?
18. List out the factors that might affect channel structure.
19. Discuss about types of distribution.
20. Channel design is not a rocket science. Discuss.
21. What are the critical success factors in channel strategy?
22. Discuss the issues in marketing channel design decisions.
23. 
What are the challenges in managing market channel intermediaries?
24. What is the need for market segmentation?
25. What are the requirements of market segments?
26. What are the bases for segmentation in consumer markets?
27. What are bases for segmentation in industrial markets?
28. Explain various types of distribution systems?
29. What are the aspects that attract a market segment?
30. Explain the market strategies?
31. What is Batch targeting?
32. When target marketing is useful and what approaches can be 
followed?
33. Discuss seven stages of target marketing.

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Notes
69