China Council for the Promotion of International Trade (ccpit) 2009 Preface



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Chapter 7 Key Enterprises of China's Light Industry

    1. Agricultural and non-staple food processing industry

      1. Shineway Industry Group


Henan Luohe Shineway Industry Group, headquartered in Luohe, Henan, a famous food city of China, is a large food group specialized in meat food processing. It boasts a total asset value of over 7 billion yuan, 45,000 staff, annual slaughtering volume of 15 million pigs and annual meat food output of 1.5 million tons. It is the largest meat food processing base in China, ranking No.166 in the top Chinese 500 enterprises in 2007.

The output of Shineway Group exceeded 100 million yuan in 1990, 10 billion yuan in 2003, 20 billion yuan in 2005, 30 billion yuan in 2007 and 35 billion yuan in 2008. As a trans-regional and trans-national food group, Shineway Group owns modern meat processing bases and supporting industries in 12 cities and provinces in China, over 200 distribution companies and logistics delivery centers in 31 cities and provinces to deliver over 7000 tons meat food to everywhere through perfect supply chain every day. It has set up offices in Japan, Singapore, Korea, and Philippines and so on for overseas market development with an annual value of import and export of over US$ 100 million.

Shineway Group is a leading enterprise of agricultural industrialization in China. Every year, it consumes 30 million pigs, 500,000 cattle, 200,000 tons of chicken, 50,000 tons of eggs, and 50,000 vegetable proteins. It transmits 8 million tons of grain through livestock breeding and drives periphery livestock breeding, feed industry and slaughtering to generate an output of over 40 billion yuan, providing indirect jobs for over 1.5 million peasants. Shineway Group aims at making the brand larger, stronger and longer and becoming China's largest and world leading meat food supplier.

      1. COFCO East Ocean Oils & Grains Industries (Zhangjiagang) Co., Ltd.


East Ocean Oils & Grains Industries (Zhangjiagang) Co., Ltd. is a joint venture by COFCO, one of world top 500 enterprises and Singaporean Kenspot. It is the main production base for edible oil of Chinese famous brand Fortune as well as the one of the largest processing base of integrated oils and grains in the world.

East Ocean Oils & Grains Industries (Zhangjiagang) Co., Ltd. was founded in 1993 and opened up in August 1997. The registered capital is US$113 million, the total investment US$ 228 million. It covers an area of 1,300 mu and has 1,700 regular employees. The company is mainly engaged in deep processing of soy bean, wheat and rice in various factories of oil manufacture, refining, feed, packaging, flour, rice, special oil and soybean and so on. It produces Fortune series of edible oil, flour and rice, Four Seas of bean pulps and feed and Five Lakes feed. In 2001, the company passed the ISO9001 international quality management system certification, ISO14001 environmental management system certification, HACCP food safety management system certification and the United States AIB certification. In February 2008, it obtained OHSMS18001 Occupational Health and Safety Management System Certification.

The sales revenue of this company reached 17.114 billion yuan in 2008. From commissioning in 1995 to December 2008, the company has accumulatively paid taxes over 10.274 billion yuan, among which 1.716 billion yuan in 2008. It is on the list of Chinese Top 500 Foreign Investment Corporations and Top Ten of China's Food Industry for ten consecutive years. In 2004, it was cited as Top Ten Industrial Corporations in Suzhou. In 2007, it became An Excellent Pilot Corporation of National Food Safety Credit System Pilot Projects of China's Food Industry. In 2008, it ranked No. 325 in China Top 500 Companies, No. 178 in China Top 500 Manufacturing Enterprises. It also won the title of China Food Industry Excellent Enterprises 2007-2008.

      1. Yurun Group Co., Ltd.


Yurun Group Co., Ltd. (Yurun Group), headquartered in Nanjing, Jiangsu Province, is one of China's Top 500 Enterprises with the business areas of food processing, real estate, tourism, trade & commerce and logistics. It has more than 100 subsidiaries and branch companies located in more than 28 provinces, municipalities and autonomous regions, such as Jiangsu, Anhui, Beijing and Shanghai. The total number of employees has reached 50,000. In 2008, Yurun was ranked the 165th in China's Top 500 enterprises, the 5th in China's Top 500 privately-owned companies, the 53th in China's manufacturing industry and No. 1 in China's meat food processing.

On October 3, 2005, meat food business of Yurun Group got successfully listed on Hong Kong Stock Exchange Market, thus making true of its effective connection with overseas capital. At present, the Group owns two listed companies Yurun Food (Stock symbol: 1068HK) and Nanjing Central Emporium (Stock symbol: 600280.SH). Yurun Group mainly engages in food and integrates slaughtering and intensive processing. It boasts four brands of Yurun, Wangrun, Furun and Dazhong Meat almost one thousand products. It has set up offices in 350 big and middle cities all over China. It has won Chinese Well-known Trademarks, Three Chinese Famous Brands and Chinese 100 Years Old Names. Yurun Group has been ranked the first in low temperature meat food market shares for 10 consecutive years.

Yurun Group is one of the first National key Leading Enterprises in Agriculture Industrialization approved by 8 ministries and commissions. It is cited as Advanced Unit of Quality & Efficiency in China's Food Industry and Distinguished Enterprise in China's Food Industry. In 2006, it was accessed as a national technology center by National Development and Reform Commission, Ministry of Science and Technology, Ministry of Finance and General Administration of Customs. In 2007, it was successively praised as Distinguished Enterprise in China's Meat Food Industry, China Well-know Trademark and AAAA Excellent Enterprise.



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