138
Put it all together
Regardless of the design role you’re in now or what your
next
role might be, the lessons in this book are intended to
be universal. While you’ll be faced
with different business
challenges at every company you work for,
the basics remain
the same.
So let’s talk about how you can apply them in your current role
and organization. Whether using SWOT or SCR, Strategy Maps,
or
the Negotiation Canvas, these methods and practices are
all rooted in the same basic outcome: increasing the business
impact of design.
This chapter will share effective
ways that you can begin
incorporating these lessons inside your organization:
• Integrate with familiar methods and practices
• Introduce a rating scale and scorecard
• Cultivate your consulting skills
• Target appropriate levels of design maturity