Btec learner assessment submission and declaration

BTEC LEARNER ASSESSMENT SUBMISSION AND DECLARATION

When submitting evidence for assessment, each learner must sign a declaration confirming that the work is their own.

Learner Name:	Malika Siddikova
Assessor Name:	Peter Browne
BTEC Programme Title:	Pearson BTEC Level 3 International Foundation Diploma in Business
Unit or Component Number and Title:	Unit:2 Research and Plan a Marketing Campaign
Assignment Title:
Date Assignment Submitted:	20.01.2022

Please list the evidence submitted for each task. Indicate the page numbers where the evidence can be found or describe the nature of the evidence (e.g. video, illustration).

Assignment task reference	Evidence submitted
www.worldwildlife.org	WWF charity datas
www.g2.com	Competitors of the company
www.gamedeveloper.com	Marketing structure and size

Learner declaration I certify that the work submitted for this assignment is my own. I have clearly referenced any sources used in the work. I understand that false declaration is a form of malpractice. Learner signature: Date:20.01.2022

Activity 1

Part 1

WWF charity works to relieve local communities converse the natural reasons to which they depend,focusing policies and marketing sustainability.Protection and restriction of species and their habitats.our attempt provide the revere of nature reproduce in possibility on a global scale from the local level.(www.worldwidelife.org)However ,Silver stream will retail 55$from every selled game and 10%to the charity to WWF.
Competitors who are makes the same goods or services like yours.Top safari environmental video game competitors are Endling,Beyond Blue,Wilddiverse.they have perfectly competitive environment. This all games have strong digital platform and all related to protect nature.(www.g2.com)
Video games hav been for many years and its billion dollar business The market size I's from niche to mass. The largest market share to the video gaming industry is Europe,North America,Asia.Like Europe for technological increases.
The wide game market structure is completely oligopoly.However,there is highly competitive market economy(www.gamedeveloper.com)
The video Safari video game target audience is especially adults or parents.Age group between 18-35.Because they understood the environmental games which is beneficial for their childrens.
In all types of gaming industry technology plays vital roles,because of developments in this industry.Secondly l,economic conditions,legislations and regulations.

Part 2
To explain video game marketing campaign I chose Batman Arkham Asylum game which one of the top markets in the game industry.(www.gameindustry.biz) The goal is from niche market to picked at mass market with big audience.Campaign budget 135million$ and should run 26 month. $25million for Activision every 3 months to produce.(www.forbes.com)
This game used mixed media. Actually,Facebook page 850.000 follower and 6 million views on YouTube

2019/20 BTEC Learner Assessment Submission Declaration Template
Issue Date: 29 July 2019
Owner: BTEC Assessment
DCL1 Public (Unclassified)
Version 1.0