As we’ve written before



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1.Pricing will be based on product type (more valuable good is more charged), destination (more far from is more charged), and customer loyalty (customers who use our service frequently gets more discounts). Valuable good means more responsibility, longer destination means more fuel consumption and based on rule 80/20 customer loyalty is important. So our revenue sources are our customers, cars that deliver our parcels and warehouse where we do packaging. Time is one of our drivers because as fast we deliver parcels as more parcels will be delivered. Secondly advertising is also important as we are somehow intermediary at the beginning if other principals and people are not aware of us , it may impact our revenue significantly.

2.Today there is not big or noticeable companies that they are doing exactly the same business

But Yandex taxi is doing the same business but with passengers. I think they are making good profit. Money comes to them as a percentage of every trip and from advertisements in their site.

3. Every go to market strategy needs a success metric—something you can look at and judge whether or not your product is doing what you wanted it to do. As we’ve written before, these metrics should be:



  • Meaningful: Is it tied to a specific business goal that most people can agree on?

  • Measurable: Is there a number attached to it or some way to quantify the results?

  • Operational: Will you be able to quickly see the effects of your changes?

  • Motivational: Is it something you and your team want to work on?

It’s a good idea to think of this in the same terms as OKRs—Objectives and Key Results—a goal-setting technique popularized by companies like Intel and Google. With OKRs, the “goal” isn’t to hit 100% success each time, but to have an acceptable margin of success like 60-70%. This way, everyone’s inspired to work hard, but knows that the best case scenario is just that.
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