Arakin 4 kurs new 001 176. indd

Main constituent parts of a news bulletin
:
1. a newscaster may announce the headlines of the bulletin
2. the main body of a news bulletin (political, economic, social issues 
that are presented according to the digression scale of importance; the 

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following techniques are used: live or recorded interviews by field re-
porters, expert opinions, opinion poll results, editorial content)
3. news of stock exchanges can be singled out as a separate part
4. sports
5. weather report/forecast
6. traffic report
7. TV commercials are sure to be slotted between the main parts 
of a bulletin.
11. Look at the plans for the three basic types of discursive essays and say 
whether each of them asks for a “for and against” essay, for an opinion essay or 
for an essay suggesting solutions to the problem(s). Then choose one of the topics 
and write an essay following the appropriate plan and implementing appropriate 
topical vocabulary items studied in this unit
“Before graduating 
high school the aver-
age US child will see 
360.000 commercials. 
By age 65, this number 
will expand to 2 mil-
lion commercials. The 
number of commercials 
in TV programmes per 
hour has been increas-
ing each year.” 
Discuss 
the pros and cons of 
advertising.
“Viewers who say, “That 
program is terrible! Why 
does it stay on TV?” or 
“That was such a great 
show! Why isn’t it on any 
more?”, aren’t taking into 
consideration the LCD, or 
Lowest Common Domina-
tor, of this or that network 
targeted audience.” 
Point 
out the flaws to be mended 
and the traditional features 
to be maintained in order 
to improve the image of a 
TV channel of your choice.
“Blogging has 
created a million 
eyes watching over 
the shoulders of 
journalists.”(Matthew 
Felling, American 
journalist and anchor-
person)
What is your 
personal attitude to 
writing and/or read-
ing a blog?