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Facebook’s competitors

Although it seems curious to think of a company as 

large as Facebook having competitors, it has new global 

rivals and local rivals. It mentions: Google+, which 

Google has integrated with certain of its products, 

including search and Android, as well as other, largely 

regional, social networks that have strong positions in 

particular countries, such as Mixi in Japan and vKon‑

takte and Odnoklassniki in Russia. It also describes 

companies that offer microblogging (Twitter), develop‑

ers of platforms such as Apple iOS and Google Android, 

and games developers as key competitors. It has taken 

the decision not to create a competing mobile platform, 

instead in 2013 launching Facebook Home on Android 

to increase usage of Facebook on these devices.