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What is Big Data?

Big Data has developed as a concept describing a business issue that needs to be 

managed to make the most of the opportunities available from the increasing volumes 

of data collected by business today. Managing Big Data also provides challenges of 

securing data and protecting customer privacy. IBM (2013), which has been one of the 

leaders in defining the scope and application of Big Data and has developed services 

for this, has defined the 4Vs characterising Big Data. The 4Vs show that the challenges 

of managing Big Data not only relate to volume: