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Grammar, Email Subjects, and Signing Off

If you're used to writing letters or talking at people via text messages, writing an email can be a bit of an adjustment. Emails aren't usually as formal as a written letter, and they're certainly not as informal as a text message. So what's the correct way to do it? That depends on your audience.

If you're applying for a job, an email should almost be as formal as a letter would be. Definitely err on the side of too formal. On the other hand, if you're emailing a friend or family member, it's far better to be relaxed in those situations. An email is always more formal than a text message, and it's important to always use proper grammar and full sentences. Writing in all capital letters or overusing exclamation marks will immediately show you to be an Internet rookie. Text speak or netspeak (like ttyl or lol) is also generally frowned upon in emails. The occasional smile :) or wink ;) can be okay in an informal email, but not in any professional or serious situation.

Emails also have something that letters don't: a subject line. It's best to make these short and to the point. For example, 'Publicist Job Application' or 'Shows we should see in New York' both work fine. The subject line should help remind you too why you're writing. Remember not to ramble in emails, especially professional ones. People value their time, and they'll thank you for brevity.

You can sign off an email the same way as a letter, but emails do tend to be slightly less formal. People are far more likely to use sign-offs like 'Thanks,' or 'All the best,' or 'Thank you for reading,' even for relatively formal emails. If it's a business email to someone you don't know, 'Yours sincerely,' or 'Yours faithfully,' work fine, too. Just like in real life, it depends on your audience.